Silver Award

Shenzhen Spirit Trilogy

Awards : Silver Award  银奖

Category : Digital Design(Brand)  数字设计(品牌组)

Designer : 深圳市点石数码科技有限公司

The "Shenzhen Spirit Trilogy" is a city image promotional film series meticulously crafted over three years. Through three independently produced yet interconnected films—“Dare to explore,”“Dare to be a pioneer,”and “Work diligently and steadfastly”—the series employs groundbreaking artistic techniques and narrative styles to vividly interpret the core essence of the Spirit of the Special Economic Zone. "Dare to explore" adopts a science fiction theme, using the journey of the "Shenzhen"spaceship boldly venturing into uncharted territory and exploring the cosmos as a metaphor for Shenzhen's reform spirit of "dare to explore." "Daring to Be a Pioneer" tells a story of an individual pursuing their dreams, symbolizing Shenzhen's relentless innovative spirit and developmental journey. "Work diligently and steadfastly" as an epic-scale production, directly engages with historical development. Through the expressive technique of three-dimensional sketching, it vividly portrays Shenzhen's striving history during the wave of reform and opening-up.The three films, each with its distinctive characteristics yet complementing each other perfectly, collectively form a monumental masterpiece that showcases Shenzhen's remarkable development.

 

特区精神三部曲是一项历时三年精心打造的城市形象宣传片系列。该系列通过《敢闯敢试》《敢为人先》《埋头苦干》三部独立成篇又相互关联的影片,以突破性的艺术表现手法和叙事风格,生动诠释了特区精神的核心内涵。 《敢闯敢试》采用科幻题材,通过“深圳号”飞船勇闯无人区,探索星辰大海的历程寓意深圳“敢闯敢试”的改革精神;《敢为人先》通过个人追梦的故事,寓意了深圳敢于创新的拼搏精神与发展历程。《埋头苦干》则以史诗级巨制直面历史发展,通过立体素描的表现手法生动展现了深圳在改革开放浪潮中的奋进史。三部作品各具特色又相得益彰,共同构筑了一部展现深圳的鸿篇巨制。

 

 

 

 

 

 

 

 

 

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